The Rise of Bodybuilding with Vince Gironda

One such place was Vince Gironda’s gym in the San Fernando Valley. Of all the training gurus of the day, Gironda remains one of the most respected, as so many of his theories about exercise and nutrition have been proven true.

He knew that ab exercises didn’t automatically trim the waistline and that fat intake supported testosterone.

"Vince helped me win titles when I was in my 40s," says Bill Howard, who took home the Mr. America title in 1974. "He was more into the aesthetic look of muscle," he says.

It was this change in thinking and training - a move from functional athletic skill to the idea of transforming muscle into art - that ultimately gave rise to the bodybuilding of today.

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